How To Get Physician Referrals
“Doctors are the same as lawyers; the only difference is that lawyers merely rob you, whereas doctors rob you and kill you too.” – Anton Chekhou
“Doctors are the same as lawyers; the only difference is that lawyers merely rob you, whereas doctors rob you and kill you too.” – Anton Chekhou
One major benefit of education-based marketing is that your marketing program attracts inquiries from prospects. In this way, you don’t pursue prospective clients. They come to you.
In a recent article, I wrote about the need for a law firm owner to “think like a salesman” if they really wanted to grow their caseload. As a personal injury law firm owner, you need to generate leads and convert some of them into clients. If you were unsure what lead generation looks like for a law practice, this article will explain it all to you.
I hate to start a conversation this way but I’ve got bad news.
Being a lawyer in 2019 is more difficult than ever before. Nearly 40,000 new lawyers graduated law school in the U.S. last year alone and currently there are almost 400,000 solo or small law firms in the US.
As a new year is dawning your marketing plan is yawning. It’s old. It’s tired. What you did in terms of marketing just last year may no longer be relevant—or aggressive enough.
Spin that to the positive, however, and the start of 2019 can be a time of strategic reflection and renewal. Take the pause you will have over the holidays and put that energy toward something great—a masterful marketing plan that will carry you through the whole year.
Is your legal marketing strategy ready for the future?
Don’t wait until January 1st to make your legal marketing resolutions. As 2019 looms closer, savvy law firms are gearing up to hit the ground running. They know that in the year ahead, personal injury clients will be even more mobile, more tech-savvy, and more demanding that their attorneys keep up.