“Don’t Miss a Thing” with Your Web Marketing
Where were you in September of 1998? The Asian stock market crisis was still in full swing, we just heard the name Monica Lewinsky, and the song at the top of the billboards was from glam band Aerosmith: “I Don’t Want To Miss A Thing.” It’s all coming back now, isn’t it?
A Tour of Your Law Office Unlike Any Other
Google Maps (Google.com/maps) gives you a birds-eye view of just about any street (you can even see your house). Google Maps is a map that shows an overhead view, and Google Street View is a ground-level photographic rendering of places, street and points of interest.
Marketing Lesson In Taking Risk and Being FIRST
Have you ever been the first person to accomplish something new?
Earlier this month we heard about the passing of Roger Bannister, famous for being the first athlete to run the “sub-Four Minute Mile” in 1954. After Bannister’s success, other athletes also achieved this feat. Bannister was the first. He showed the world what was possible, encouraging others to match his result.
Before You Go Searching for the Purple Pill…
One of the most frequently asked marketing questions that I see on lawyer list serves is some version of one of these: Which web company should I use? Or I’ve heard of ABC software to help with my marketing, is it any good?
11 Secrets Of Dignified Marketing For A Boutique Personal Injury Law Firm
SECRET #1: Identify the specific types of cases you want to attract. It isn’t hard to attract personal injury cases if you’re willing to accept anything that comes through the door. But if you want to target only certain types of cases, then invest the time to identify the cases you consider most desirable and the types of people you need to reach.